In the ever-evolving world of entertainment, few names shine brighter than Bunnie XO. Known for her unapologetic confidence, her heart-on-the-sleeve storytelling, and a podcast that speaks to millions, Bunnie has become a refreshing voice of authenticity. From modeling to media to business, she’s built an empire rooted in individuality. Beyond the glam, she’s also a wife, stepmom, and creative entrepreneur redefining what it means to build a brand from the ground up. Here’s everything to know about Bunnie XO Net Worth, journey, fame, and fortune.
Quick Bio Table
| Real Name | Bunnie DeFord |
| Nickname / Stage Name | Bunnie XO |
| Date of Birth | January 22, 1980 |
| Birthplace | Nashville, Tennessee, USA |
| Age (2025) | 45 years old |
| Nationality | American |
| Profession | Podcast Host, Model, Influencer, Entrepreneur |
| Famous For | Dumb Blonde Podcast, Marriage to Jelly Roll |
| Height | 5 ft 9 in (175 cm) |
| Weight | 65 kg (143 lbs) approx. |
| Hair Color | Blonde |
| Eye Color | Hazel |
| Parents | Raised primarily by her father |
| Siblings | Not publicly known |
| Marital Status | Married to Jelly Roll (since 2016) |
| Children | Stepmother to two children |
| @xomgitsbunnie | |
| Bunnie XO Net Worth (2025) | Estimated $2 – 3 Million USD |
| Education | Not publicly disclosed |
| Residence | Nashville, Tennessee |
Who Is Bunnie XO?
Bunnie Xo — real name, Bunnie DeFord — is an American podcast host, model and entrepreneur who turned social-media attention into a valuable media entity. Her fans know her as a quick-witted storyteller who tells it like it is and has no fear of looking vulnerable.
On The Dumb Blonde Podcast, she has become an advocate for self-acceptance and empowerment, interviewing musicians, comedians and regular people with refreshing honesty. Her secret ingredient is a blend of humor and depth: She’s the kind of songwriter who can explore heartbreak, growth and self-possession in one moment before having you laugh out loud the next.
Bunnie XO Net Worth
As of 2025, Bunnie XO net worth is estimated between $2 to $3 million. Her income streams are diverse:
- Podcast revenue from ad placements, sponsorships, and YouTube views
- Brand collaborations with lifestyle and beauty labels
- Merchandise linked to her podcast and personal brand
- Social-media partnerships leveraging her millions of followers
- Entrepreneurial projects she manages independently
Her steady financial growth mirrors her husband Jelly Roll’s rise in country-rap. Together, they’ve learned to balance authenticity with smart business strategy — proof that you can turn honesty into a livelihood.
Early Life and Roots in Nashville
Born and raised in Nashville, Tennessee, Bunnie XO’s journey starts light years away from the glamour of celebrity. In a town where the air itself seems to be made of Dolly Parton and Johnny Cash, she absorbed creativity and rhythm as if it were her oxygen. But her childhood was no fairytale — she has been open about the hardships she had to deal with early on, becoming resilient long before the cameras captured her.
Brought up largely by her father, independent and unapologetically herself, she learned the value of his instruction. Her curiosity and temerity were her north star. At a time when most young women her age were being advised to play it safe, Bunnie was busy chasing freedom — to explore, to express herself, and ultimately, as she put it, “to build something that looked like me,” not one they expected.
The Beginning of a Career
Bunnie first stepped into the spotlight as a model and influencer, known for her effortless glamour and humor. Her natural ease in front of the camera drew attention online, and soon brands began to take notice. But rather than settle for traditional modeling, she leveraged her platform to create her own identity — a mix of humor, honesty, and bold femininity.
She wasn’t trying to fit into a mold. She was breaking it.
The Birth of “The Dumb Blonde Podcast”
In 2019, Bunnie XO launched what would become her signature venture — The Dumb Blonde Podcast. The name was intentional: cheeky, fearless, and empowering. She took a phrase often used to underestimate women and turned it into a brand of strength.
What made the podcast stand out was its honesty. Bunnie invited guests from all walks of life — musicians, comedians, creators, and everyday heroes — and created a safe space for real conversations. No pretense, no scripts, no filters. She wasn’t afraid to talk about uncomfortable topics: addiction, body image, marriage, fame, and mental health.
Marriage to Jelly Roll: A Partnership Built on Love and Loyalty
It’s impossible to talk about Bunnie XO without mentioning her husband, Jelly Roll, the country-rap star whose heartfelt lyrics have made waves across the U.S. Their love story feels like something out of a movie — two people from different backgrounds finding balance and belief in each other.
When they met, neither of them was riding the wave of fame they enjoy today. They were simply two souls looking for understanding. Bunnie has often said that Jelly Roll’s authenticity drew her in immediately, and the feeling was mutual. They married in 2016, and since then, their relationship has become one of the most admired in the entertainment world.
Fun Facts About Bunnie XO
- She’s a self-proclaimed foodie who loves trying quirky snacks on the road.
- Bunnie has several tattoos, each with personal meaning.
- Her humor is legendary — fans say she could host a comedy special.
- She often calls herself a “blonde with brains and a big heart.”
- Her go-to quote: “You can’t dim a light that was meant to shine.”
Personal Life
Bunnie’s private life is as interesting as her professional one. Together since 2016, they were married long before Jelly Roll (born Jason DeVord) became a crossover success. Their relationship is based on mutual respect and humor. More often, they are posting aspects of their lives openly, providing fans with images of real love — the kind that laughs through mayhem and grows from hardship.
Bunnie has also accepted her responsibility as stepmother to Jelly Roll’s two kids. She frequently talks about how much family means to her, labelling love over labels. Whether cheering from the side of a stage or hosting an episode of a podcast about relationships, she’s radiant and loyal.
Professional Life
Modeling and Early Ventures
Bunnie began as a model, catching attention for her classic beauty and down-to-earth attitude. Instead of following the predictable influencer path, she used modeling as a springboard to launch her own creative projects.
Podcasting — The Dumb Blonde Podcast
In 2019, she debuted The Dumb Blonde Podcast, turning a stereotype into empowerment. Listeners were drawn to her unfiltered conversations that touched on addiction recovery, self-esteem, and personal transformation. Her interviewing style is empathetic yet funny, more like a heart-to-heart chat than a media production.
Entrepreneurship and Brand Building
Behind the microphone, Bunnie runs a growing business network. She oversees merchandise lines, sponsorship deals, and brand partnerships. Her approach is selective — she collaborates only with companies that align with her values of honesty and empowerment.
By controlling her image and content, she’s avoided the pitfalls that many influencers face. Her business choices reflect foresight and authenticity rather than quick fame.
Height and Physical Appearance
Standing at 5 feet 9 inches, Bunnie XO carries herself with the confidence of someone comfortable in her own skin. Her blonde hair and hazel eyes have become part of her signature look, but what truly captivates fans is her charisma. She balances glamour with approachability, often blending high-fashion flair with casual Nashville vibes.
She’s open about her fitness and self-care routines, focusing more on mental wellness than perfection. Her message is clear: beauty is confidence, not conformity.
Children
While Bunnie doesn’t have biological children, she proudly embraces being a stepmom to Jelly Roll’s kids. On social media, she shares heartfelt moments that highlight patience, laughter, and the learning curve of blended families.
Her candid approach to parenting — admitting that it’s both rewarding and challenging — resonates with fans worldwide. She’s shown that love isn’t defined by DNA but by dedication.
The Story of Success
Bunnie’s rise wasn’t overnight. It was built through reinvention. She took the platform she had — modeling — and turned it into a launching pad for storytelling. When she created The Dumb Blonde Podcast, many underestimated it; within months, it exploded into one of the most engaging independent shows online.
Her interviews feel personal because they are. She relates deeply to guests who’ve faced adversity and transformation. That honesty cultivated trust and loyalty, which translated into brand partnerships and financial growth.
Final Word
Bunnie XO embodies the evolution of the modern influencer: equal parts entertainer, entrepreneur, and advocate. Her journey from Nashville dreamer to international personality proves that success doesn’t come from perfection — it comes from authenticity.
She has built a career by being real in a world obsessed with filters. With millions listening to her podcast and following her story, she continues to inspire people to own their truth, embrace their flaws, and chase their ambitions fearlessly.
As she expands her media ventures and philanthropy work, one thing is certain — Bunnie XO’s light is only getting brighter.
FAQs
1. What is Bunnie XO’s real name?
Her real name is Bunnie DeFord.
2. How old is Bunnie XO in 2025?
She’s 30 years old, born on January 22, 1980.
3. Where was she born?
She was born in Nashville, Tennessee, the heart of American country music.
4. Who is Bunnie XO married to?
She’s married to Jelly Roll (Jason DeFord), a popular country-rap musician.
5. Does Bunnie XO have children?
She’s a loving stepmother to Jelly Roll’s two children.
